What People Say
Absolutely powerful.
It was church!
This was unbelievable. The presentation was great and the message was even better. I have been a part of this annual event for many years and this was, by far, the best presentation for HR/Business success I have seen.
Absolutely the best session so far! Meaningful topic presented in a way that was very engaging.
Titles of Talks
- Building a Culture on the One Thing that Motivates all People
- Creating Psychologically Safe Teams, A Scientific Method
- The Power of Emotional Science for Leaders
- The Three Levels of Values that Guide Your Culture
- Personality Science the Key to Understanding People
Randal Weidenaar
Culture Expert, Researcher, Author, Consultant
Randal Weidenaar is the founder of VP Culture. He founded it out of a passion to make organizations life giving places, where business and relationships thrive. His research indicated that when relationships are strong it fostered human thriving as well as fueling business growth. However, when human relationships were made secondary to the bottom line, it destroyed both the people and the bottom line. VP Culture was born to help organizations become people focused on putting people first and healthy relationships in the workplace.
RESEARCHER
Randal is a behavioral and organizational psychologist. In the process of authoring his books on organizational culture creation, he has surveyed a vast amount of literature and culture systems. This led him to scientifically-based solutions to improve corporate cultures. Randal has a Masters in Organizational Psychology from London Metropolitan University and has studied Dynamic Work Processes from MIT Sloan School of Management, Quantitative Social Research from the University of Amsterdam, and has a Specialization in Culture Driven Team Development from University of Pennsylvania.
CULTURAL EXPERT
Randal was educated in Europe and lived there for ten years. There, he worked with teams with national backgrounds from every continent. His work brought him in contact with a range of socio-economic strata from Wall Street consultants to poverty-stricken refugees on the streets of Greece. Randal uses his cultural background to spot the norms and values that shape organizational cultures.
MARKETING MOTIVATOR
He owned the Chicago-based Ergo Marketing Communications in the 90s and currently owns Notionfront Marketing. He has worked with major New York City firms, with non-profits, with large corporations like US Cellular and with local governments. Marketing gave him unique insights into the motivational heuristics that lie beneath the obvious. Additionally, this experience also brought him in contact with countless c-level executives and business cultures.
PSYCHOLOGICAL INSIGHT
Randal is also the director of Grace Encounter an inner healing workshop. It is an immersive interactive workshop that helps people work through past wounding and personal issues. This gave him insight into the transformational power of intentionally structured workshops to bring personal growth.
RANDAL’S BOOKS
These four threads of research, culture, marketing and psychology wove together to form the powerful synthesis that resulted in Randal’s seminal work “VP Culture Curriculum”. The book is based on the one thing that motivates all people and cultures. His concepts work universally across cultures, backgrounds, and diverse workplaces. Randal’s first book is entitled “The Ultimate Why”.
